Commercial Signage
Commercial Signage Solutions in Bakersfield
Elevate your Bakersfield enterprise with bespoke design and installation.
Commercial Signage
Ever thought about how one of the primary (and vital) signs that a business can commit to is their building or storefront signage? Outside signage, particularly in the commercial field, can prove to be far more beneficial than you could imagine! If you’re keen to grow your customer base and increase earnings, stylish and professional commercial signs can accomplish this.
An impactful sign not only captures the attention of potential customers but also showcases your identity, drawing them in to explore your business further. With a tailor-made design, your sign can leave an indelible mark, prompting individuals to recall your brand, serving as a free advertising tool. From outdoor banners to vehicle branding and more, commercial signage is the answer for enhanced visibility.
Do I Need Commercial Signage For My Business?
If you have a business, you know how crucial certain aspects of it are. You have all your ducks in a row when it comes to what you do day-to-day and how the finances are managed, both of which are incredibly important! What you may not have known, however, is how high signage is on the must-haves list.
Signage in the commercial realm spans a wide range – from outside banners to inside decor, from static posts to mobile advertisements, and everything in between. If someone’s searching for signs for a business, a government building, or any commercial setting, signs guide and inform. Ensuring accurate and effective signage is key!
Monument signs, for instance, must be sized and situated to efficiently showcase a business’s presence and offerings, directing visitors seamlessly. In contrast, vehicle wraps, being mobile displays, call for a distinct design methodology. Customized signage is a linchpin for impactful promotions, often translating to a company’s overall achievement.
Commercial Signage Varieties
The world of commercial signage doesn’t offer a generic, all-encompassing solution for each business. Based on your company’s nature and the message you aim to project, graphic designers meticulously design signs that clearly articulate your intent, making it clear for potential customers.
Illuminated Signage
Want your brand to shine bright? Signage that’s illuminated is your answer, especially in conditions where natural light is scarce or during nighttime. It attracts attention and uses a combination of lighting solutions – LEDs, neon, and fluorescents – to guarantee continuous advertising for storefronts and other low-visibility spots.
Non-Illuminated Signage
Non-lit signage, as the name suggests, lacks lighting fixtures and thus depends on either sunlight or light reflection for clarity. Such signs are ideal for daytime communication and are generally more economical than other signage varieties.
LED Signage
LED (light-emitting diodes) signs are bright and colorful and are used both indoors and outdoors. LEDs can be used to display images as well as text, making them eye catching any time of day or night. LED signage is typically energy efficient and eco-friendly, so it leaves a lasting impression in all the best ways.
Dimensional Signage
Also referred to as 3D signage or raised letter displays, dimensional signage stands out due to its three-dimensional nature. It brings depth and texture to the standard flat signs, delivering a striking visual appeal. With its refined and polished look, it’s a popular choice for storefronts, building facades, and various business interiors.
Way-Finding Signage
Knowing where you need to go is one thing, but in a new area, this can be easier said than done. Way-finding signage helps by providing clear directions to places inside and out. It’s often seen in airports, hospitals, shopping centers, and schools, while also assisting outside by directing people to tourist attractions, public transport stations, and so on.
Monumental Signage
Monumental signage is as architecturally impressive as it is highly visible and durable. These large signs often include structural elements that fit in with the surrounding environment, adding a touch of grandeur. They’re often used at the entrances to gated communities, business parks, schools, government facilities, and other places of interest.
ADA Signage
ADA signage aims to help people who are visually impaired to locate and make their way around places safely. This is typically done by incorporating Braille on signage so that it can be read both visually and through touch. These signs are often found in public buildings such as hospitals, schools, and libraries, as well as airports and other transportation hubs, hotels and resorts, and many commercial spaces.
Additional Commercial Signage Services
From conceptualizing logos to aiding with setup, Signworks in Bakersfield delivers a holistic commercial signage experience.
Logo Creation
A thoughtfully created logo is pivotal for impactful business branding. When it resonates with the business’s core values and aims, it presents a clear image to the audience. This ensures the brand becomes instantly identifiable and its persona firmly established.
Branding
Branding that hits the mark communicates a brand’s identity, voice, core beliefs, and distinct value. Amidst fierce competition, stellar branding is a beacon, attracting attention to a business sign and inviting customers, bringing in possible earnings. A sign that mirrors the brand’s persona differentiates it in a crowded market.
Signage Permitting
To ensure that signs are set up legally, signage permitting aligns with local rules and zoning laws. The procedure entails groundwork, liaison with officials, application for the sign permit, followed by evaluation and endorsement. Sometimes, tweaks and another round of submission might be required. It’s imperative to secure the needed approvals prior to installing any signs.
Set to amplify your business’s presence with attention-grabbing commercial signs?
Our Commercial Signage Process
In our commercial signage pathway, we undertake multiple phases to solidify strong branding for you and your company. This takes the form of:
Designing & Planning
- Understanding business needs and customer flow
- Teaming up with business proprietors and marketing experts
- Embedding brand essence into the design
- Making certain that signs are readable and stand out
Manufacturing & Installation
- Choosing quality, long-lasting materials
- Following safety measures and set regulations
- Value of expert installation for optimal performance and durability
Maintenance & Support
- Necessity for periodic checks and upkeep
- Tackling wear and tear with repair assistance
- Refreshing signage to align with brand or regulatory modifications
The Influence of Effective Commercial Signage
Artfully constructed signs amplify brand resonance, in turn fostering deeper customer ties. Regardless if you operate a niche store, a beloved cafe in the vicinity, or a major educational hub, the value of signage in determining business victories is undeniable. By pushing the boundaries of brand presence through stellar signage, you’re making your mark even more indelible, which can lead to increased revenue and foster stronger bonds of trust, framing it as an astute marketing move.
From Custom Design to Final Installation
Exterior signage and interior signs are both fantastic ways to create and leave a lasting impression on anybody who may be interested in your business. Commercial signage is far from limited, so feel free to imagine the possibilities and dream where they could take you.
Get Started Today
Signworks has been at the forefront of the graphics and marketing domain in the United States for over 30 years, aiding businesses in narrating their journeys. We pride ourselves on our skilled designers who breathe life into brands, making sure they shine as envisioned. With a firm grip on sign licensing, zoning provisions, structural engineering, and sign making, we’ve cemented our position as a leading name in commercial signage nationally. For signs designed with lasting impressions in mind, get in touch with Signworks.
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